Air (Architects In Residence) is a digital platform inviting intelligent discussion around London’s future development with the philosophy of architecture that advocates sustainability and the consideration of its impact on the environment. Highly respected, award winning architects share their wealth of experience with like minded individuals and practices to communicate the conservation message.
A clean contemporary monogram was created with the inclusion of a single speech mark to reflect the discussion element of the project.
We focussed the distinctive visual library on images of natural plant forms being juxtaposed with modern architectural photography, to communicate the ‘green architecture’ ideology.
Simple, direct messaging overlays the imagery, bringing clarity to the vision.
Client: Architects in Residence